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When General Motors founded Pontiac in 1926, it probably didn’t expect the new brand to struggle. But that’s what it did, barely surviving its first few years due to the Great Depression and an inability to compete with other brands at the time. However, Pontiac eventually found its stride in the 1960s with cars like the Tempest LeMans, largely due to the famed GTO package introduced in 1964.
The 1964 Pontiac Tempest LeMans GTO is said to have started the muscle car era, at least if you ask GM. But it’s honestly quite difficult to argue this fact — the Pontiac Tempest LeMans GTO had the looks and power to finally catch America’s attention, and GM sold 32,450 Tempest LeMans GTOs in 1964 alone. While the GTO, which stands for Gran Turismo Omologato, debuted as a package for the Tempest LeMans, the two are quite different when it comes to what’s under the hood — and that’s all thanks to John Z. DeLorean.
The GTO had different engines and more power
By the 1950s, Pontiac was making a name for itself in NASCAR. But the brand faced another challenge in 1957 when carmakers in the Automobile…
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